Sometimes it can be difficult these days to find a domain name that clearly defines your topic because nearly every obvious domain name has been taken. Many are for sale though, swooped up by businesses which make money from on-selling the domains they bought cheaply when many great names were still available.
If you don’t wish to spend on exorbitant amount on your domain name, then it’s time to get inventive. And do keep checking to see if the names you are dreaming up are available. There’s no point in falling in love with a domain only to find it has been taken.
Here are a few brainstorming ideas:
- What is this wisdom you will be imparting on your blog? How will it help your reader? Think of that gain for your reader – what is it?
- Play games with your topic – what rhymes with it? What other word(s) creates alliteration with it? What is its Latin root? Synonyms?
- Use name generators like nameboy.com or bustaname.com or wordoid.com. I particularly like bustaname.com because you can check immediately if the name is available or not.
- Get your family in on it. Say you’ll bake them a cake if they suggest the perfect name.
- Write down names until you have filled several sheets of paper. The very process will activate your brain cells into lateral thinking.
This process could take several days so let the creative juices flow.
ALERT! Take these points into consideration when looking for a domain name:
- Make sure you can pronounce it and spell it. A foreign word from a small exotic country will mean nothing to anyone but you and the inhabitants of that country. And you sure don’t want to be spelling your URL for the rest of eternity?
- Short domain names do better in search engine rankings and are easier to remember. 3 words or less. Source.
- It’s best not to use a whole string of hyphens just so you can get a domain close to that of a famous blog. One hyphen – yes, more – no. It looks like you are trying to beat your competition in the search engine race. You are unlikely to beat that sort of competition by using a similar name. Concentrate on making your blog unique and amazing.
- Choose a .com name. For right now, they are still doing the best. There are of course exceptions but the chances are you won’t be one of them. It seems that when someone starts to type in a domain that exists, the Google algorithm will complete it with .com before trying .net etc. So you could lose people to your competition. Also, people assume that your domain ends with .com and will type that in and again gets your competition. So don’t choose a name you love and then find the .com is gone so choose the .net version unless you want to lose traffic.
- Don’t use your name if you want to create a business. You can’t sell a business with your name. And no one knows who you are anyway so it means nothing to anyone but your mother.
- Be careful about branding yourself too exactly with your domain name if you think you might be growing and changing focus. Many people have got stuck with a name that no longer reflects where their interests lie. Changing your domain name can lose you a lot of traction.
- Above all else, be happy with your domain name – it might be with you for a long time.
This is a fun time – soon the hard work will start so relax and enjoy the process.